Tuesday, December 25, 2007

Adidas Turns Sania to their Ad Campaign

adidas, the world’s leading sports brand, signed a multi-year partnership effective immediately with Indian tennis sensation, Sania Mirza. Signing Sania, one of the most promising tennis stars and an Asian youth icon, highlights adidas’ commitment to being the dominant international tennis brand and the importance of India in the brand’s vision. Hartwin Feddersen, Director of Marketing at adidas India was present to welcome Sania into the adidas family.





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